Hero Background

Gear That Won’t
Fucking Quit.

Hand crafted in Jersey.
No mass-produced shite.

SIZE S-6XL

30 DAY RETURNS

SUSTAINABLY MADE

VETERAN AND REGISTERED NURSE FOUNDER

DESCRIBE THE GARMENT AND SETTING
DESCRIBE THE GARMENT AND SETTING
DESCRIBE THE GARMENT AND SETTING

BUILT IN JERSEY

Hand-crafted.
Not outsourced.

MIL-SPEC TEXTILES

Patented fabrics.
Zero compromise.

BUILT FOR MEN

Who refuse to be
bullshitted.

WHO YOU’RE BUYING FROM

Danny McLavey, founder of Hero's Thread, hand-sewing rash guards in his Jersey workshop

Hi, I’m Danny and I make this gear
with my own hands.
Here’s how I ended up here…

Badly finished seams on rash guard samples returned from overseas factories

Received piss poor samples from
overseas factories. The cheeky
fuckers said I’d have to pay for
shipping again and could I leave
them a 5 star review!

Janome sewing machine set up to stitch Carvico performance fabric

Took matters into my own hands.
Taught myself how to sew my own
gear, with zero fashion or design
background by watching YouTube
vids.

Janome overlocker, coverstitch and heat press making up the Hero's Thread micro-factory

Picking up an extra night shift a
month at the hospital I built up a
£2500 arsenal.

Four views of a Hero's Thread short-sleeve rash guard showing fit across sizes

By attempt 40 plus and
hundreds of hours I
was able to produce
retail worthy gear that
I have total control
over the fit and
materials.

Fighters and gym members across Jersey and Merseyside training in Hero's Thread rash guards

It’s never meant to be easy,
but we keep going!